Hong Kong Tsim Sha Tsui Yuyi 160 sets in seconds: Overpurchased 30 times, high priced customers sweep through

1、 Liquidation upon opening: 30 times overbought, one bedroom in core area difficult to find

Yuyi is developed by Huamao Group and located at 8 Tak Hing Street, Tsim Sha Tsui. It is a single boutique residential building with only 164 units, mainly consisting of open plan to two bedroom small units with a practical area of 274-468 square feet. The total discounted price ranges from HKD 5.33 million to HKD 11.75 million, and the discounted price ranges from HKD 18546 to HKD 25958 per square foot. The project is positioned as a low threshold boarding platform in the core area of Tsim Sha Tsui, close to Jordan Station and West Kowloon High Speed Rail Station, with significant transportation and supporting advantages. Since the opening of demonstration units, it has become extremely popular.

On March 14th, it officially went on sale, and the crowd extended from the sales office to the atrium of the shopping mall, creating a lively atmosphere. The developer set up a special period for large customers (AS group, minimum purchase of 7 sets) and individual customers (B group, reserved for 50 sets), but even so, all 160 units were sold out before 4:30 pm. Data shows that investment customers account for about 70%, local customers in Tsim Sha Tsui and Kowloon account for 40%, and customers from the New Territories and Hong Kong Island each account for 30%. High net worth buyers from mainland China and talents visiting Hong Kong have become important purchasing power.

2、 High end customers sweep: 11 groups of large-scale sales, 73 million yuan to purchase 12 sets in a row

The most shocking scene of this opening was the frenzy of bulk shopping by wealthy customers. According to Feng Hailun, the sales director of Huamao Group, 11 groups of buyers purchased 7 or more sets at once, and 109 sets were consumed during the large customer period, accounting for nearly 70% of the total sales. among which

Largest investment: Mysterious tycoon spent HKD 73 million to acquire 12 properties (including 10 one bedroom apartments, 1 one bedroom apartment with storage room, and 1 two bedroom apartment) in one go, setting a record for the largest opening order this time.

Following closely behind: the top buyer spent HKD 68.53 million to purchase 10 sets, demonstrating strong purchasing power.

Whole floor flash sale: Multiple groups of buyers target whole floor units, viewing small apartments in the core area as "hard currency" and holding them in bulk to lock in rental income and appreciation space.

3、 Hot selling password: Core location+low threshold+high return, triple value ignites the market

Yuyi's momentary emptiness is not accidental, but the inevitable result of the combination of three factors: core location, price advantage, and investment value.

Scarcity of location: As a core business district in Hong Kong, Tsim Sha Tsui has extremely scarce supply of new properties. Yuyi is a brand new residential project that has only been seen in the area for 5 years, and the scarcity of "selling one less than one" has become the core driving force for high demand and first-time customers to compete for funding.

Low threshold and high cost-effectiveness: The discounted entry price is only HKD 5.33 million, with a price discount of 10% -15% compared to similar new properties in the surrounding area. It is a rare "affordable price" in the core area of Tsim Sha Tsui, which not only meets the needs of local first-time drivers, but also meets the living and identity renewal requirements of mainland high talent and talented individuals.

The investment return rate is considerable: the project focuses on one bedroom layouts (accounting for over 70%), with a stable rental return rate of 3.5% -4%, far higher than bank deposit interest rates. In addition, the core area property has strong resistance to decline, and the long-term appreciation potential is unanimously favored by the market.