According to the latest data from Zhongyuan Real Estate, Sunrise Kangcheng Phase 4 Jinhai has recorded 5 transactions so far this month, a significant increase from the 2 transactions in the same period last month. The market transaction pace has significantly accelerated, and the average practical unit price of the current project is HKD 13720. The trading heat of the sector is gradually heating up.
In terms of specific transaction cases, the high-rise E-room transaction of Block 3B in Jinhai just facilitated by Zhongyuan Real Estate is quite representative. The unit has a practical area of 499 square feet and is a two bedroom unit facing northeast, with garden views and overall high living comfort. It is understood that the owner initially sold it for HKD 6.8 million, but after negotiation, it was adjusted to HKD 6.73 million and successfully changed hands, equivalent to a practical price of HKD 13487 per square foot. The new buyer for this purchase is a non local customer who has been viewing the property for several months. They are very fond of the advantages of the Jinhai project, which is relatively new in age and comes with its own shopping mall facilities. It coincides with the current interest rate reduction window period, and after negotiating, they quickly purchased the property for self occupancy.

It is worth noting that this transaction is accompanied by the owner's book losses. According to the data, the original owner purchased the unit for HKD 8.73 million in April 2019 and held the property for nearly 7 years. This time, it was sold for HKD 6.73 million, resulting in a loss of HKD 2 million on the book, with a loss of 22.9%. Industry insiders analyze that the owner's loss and exit may be related to the high market position at the time of entry, and the increased willingness of buyers to enter the market under the current interest rate reduction environment also provides an opportunity for the owner to liquidate and exit.
From the overall perspective of the sector, the acceleration of transactions in Jinhai is not only due to the supporting advantages of the project itself, but also closely related to the current policy environment and market atmosphere of the Hong Kong real estate market. As a property along the railway, the Sunrise Kangcheng area has always been one of the key areas of concern for first-time buyers due to its convenient transportation and complete living facilities. The recent start of the interest rate reduction cycle has further reduced the mortgage costs for homebuyers and stimulated the release of essential demand, which is also an important factor driving the acceleration of transactions in Jinhai.
However, the loss cases of individual property owners also reflect the differentiation trend of the Hong Kong real estate market. Although the overall market is showing a trend of stabilizing after a decline, with active trading in some sectors, homeowners who entered the market at high levels still face certain loss pressures. The relevant person in charge of Zhongyuan Real Estate stated that buyers are now entering the market more rationally, focusing more on high-quality properties with new building age and complete supporting facilities, which are more liquid in the market; For property owners, in the current market environment, adjusting the selling price reasonably and seizing the opportunity for transaction during the interest reduction window period have become the key to realizing property monetization.
Looking ahead, with the continued release of interest rate cuts and favorable real estate policies, it is expected that high-quality rigid demand sectors represented by Jinhai will continue to maintain a certain level of activity in transactions. But for homebuyers, they need to enter the market rationally based on their own financial situation and housing needs; For property owners, reasonable pricing should be based on the actual situation of the property to balance realization efficiency and expected revenue.
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